Fun October Marketing Ideas for Your Restaurant

Fun October Marketing Ideas For Your Restaurant

As September comes to a close, the holidays start to approach very quickly! October is the first month that has everyone in a festive mood. As a restaurant owner, you have a chance to capitalize on that budding holiday craze and craft some appealing dishes, specials, and decor to bring in some new customers!

Offer a Special Item on Your Menu

Everyone’s familiar with the seasonal treat of pumpkins. Find a way to incorporate the gourd into one of your dishes, introduce a pumpkin-spice themed desert, or a fun pumpkin-themed drink! If you have a small menu, make it a small item; if you have a large menu, you could have one special drink, entrée, and dessert.

Presentation can add a nice flair as well, so invest in Halloween- or autumn-themed decorations. Front-of-house decorations, garnishes, toothpicks, even food coloring will put your customers in a festive spirit.

If you’d like additional ideas for special menu items…

Research Local or National October Holidays

Ever had a delicious iced coffee on Frappe Day, or some tasty lasagna on Pasta? This month, you can use a ton of different food themes thanks to the celebrations this month. Aside from specials on Halloween day, why not serve cocktails on Vodka day, tacos on Taco day, or craft your own Pumpkin Cheesecake in honor of Pumpkin Cheesecake day?

Research some other food celebration days and choose one that best fits your restaurant’s menu and theme.

And speaking of other October celebrations…

Raise Your Glass to Oktoberfest

Speaking of October holidays, why not create a special happy hour menu for Oktoberfest? No need to limit it to beer, either – consider adding other traditional German treats like sausage of pretzels. You could even have staff dress in traditional clothing – how far you want to take it is up to you.

Whatever you choose to do to make October a one-of-a-kind month for your restaurant, make sure your kitchen is ready to serve, heat, store, and prepare any new items. Leasetaurant is here – year-round – to make sure you’re ready for any and every holiday!